How to Use Ahrefs for Competitive Research > 자유게시판

• 목록
• 답변
• 글쓰기
• 게시판 리스트 옵션
  • 수정
  • 삭제

Ahrefs empowers you to analyze competitor strategies and identify gaps in your own approach.

Type your competitor’s URL into Ahrefs’ Site Explorer to initiate a deep dive.

You’ll gain instant access to their link graph, traffic metrics, and highest-ranking content.

Look at the Referring Domains report to see which websites are linking to them.

Backlinks from trusted, high-DR sites often indicate successful link-building or content marketing tactics.

Switch to the Organic Keywords tab to discover their ranking terms.

Filter results by traffic volume and keyword difficulty to uncover easy wins.

Add these to your own content calendar.

Analyze where their most successful pages sit in the SERPs.

If a page ranks in the top three for a keyword you’re targeting, analyze its content length, structure, and depth.

Often, competitors rank well because they cover topics more thoroughly than you do.

Run a Content Gap analysis between your domain and up to five competitors.

This shows keywords you’re all missing.

You might discover valuable topics your competitors are ranking for 横浜市のSEO対策会社 that you haven’t even considered.

Develop superior, in-depth content to steal their traffic.

The Backlink Gap tool lets you compare your backlink profile with competitors.

Discover the authoritative sources that link to them but not to your site.

Contact those domains with superior, relevant content to secure similar referrals.

Don’t replicate—elevate. Offer a more authoritative, useful, or engaging resource.

Set up alerts to track competitor activity in real time.

Set up alerts for your top competitors so you’re notified when they publish new content or gain a significant number of backlinks.

This keeps you agile and allows you to respond quickly to market shifts.

Don’t forget to analyze their paid ads using the Paid Keywords report.

Their ad headlines and CTAs reveal what resonates with your shared audience—use that to refine your organic messaging.

Finally, track their domain rating over time.

An increasing DR signals growing backlink strength and trust.

A falling DR could indicate algorithmic penalties or broken links—use it as a chance to surge ahead.

Using Ahrefs for competitor intel isn’t about replication.

It’s a process of insight, adjustment, and innovation.

Leverage insights to close weaknesses, surpass rivals, and craft superior content